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Building a global e-commerce platform for a luxury niche

Global e-commerce solution with CRM integration and dynamic pricing

Building a global e-commerce platform for a luxury niche

About

Sakura Fountain Pen Gallery is a renowned boutique specializing in premium writing instruments, catering to an audience of enthusiasts and collectors worldwide. As their business grew, they identified the need to modernize their online presence and provide a seamless shopping experience for their global customers. The project aimed to enhance their digital storefront to better reflect their luxurious brand identity, improve operational efficiency, and ensure compliance with international tax and shipping regulations. 

To achieve this, we partnered with Sakura to design and develop a state-of-the-art e-commerce platform tailored to their unique needs. From integrating dynamic VAT-based pricing and multilingual functionality to implementing a robust CRM system and optimized shipping workflows, our solution addressed their technical and business challenges while elevating the customer experience.

Challenge

Sakura's existing website was outdated, lacked the features needed to support international transactions, and didn’t reflect their luxurious brand image.

Solution

We designed and implemented a modern e-commerce platform that supported multilingual functionality, automated VAT pricing, streamlined shipping, and included a fully integrated CRM system to enhance operational efficiency and improve customer satisfaction.
Sakura Fountain Pen Gallery: Een wereldwijd e-commerceplatform bouwen voor een luxe niche
Sakura Fountain Pen Gallery: Een wereldwijd e-commerceplatform bouwen voor een luxe niche Sakura Fountain Pen Gallery: Een wereldwijd e-commerceplatform bouwen voor een luxe niche
Sakura Fountain Pen Gallery: Een wereldwijd e-commerceplatform bouwen voor een luxe niche

Result

Our collaboration with Sakura Fountain Pen Gallery has resulted in a fully developed platform on the staging environment. While the project has not yet gone live, the improvements are already evident. The new e-commerce platform has streamlined processes, enhanced operational efficiency, and established a solid foundation for a successful launch. Feedback from customers during internal testing has been positive, indicating increased satisfaction and loyalty. Sakura is now well-positioned to serve their growing global audience once the platform goes live.
We utilized a diverse range of technologies, including Adobe Illustrator, Bootstrap, Combell, Composer, Docker Compose, GitLab CI/CD, HTML5, JavaScript, MySQL, NGINX, Node.js, PHP, PHPUnit, Redis, SCSS, Symfony, Symfony Messenger, Twig and Webpack Encore.
Our delivered services encompassed Web Development, Digital Transformation, APIs & Integrations, DevOps & Automation, Digital Strategy, Project Management, Website Design, Creative Design, E-Commerce, as well as Symfony Development.

We’re extremely happy with our international webshop. It’s user-friendly, aligned with our design, and the dynamic pricing based on VAT per country is perfect. The integrated CRM and optimized shipping make it ideal for our global needs. Highly professional work!

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